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About Us

Imagine a world where Broadway style entertainment shatters the current gatekeeper mechanisms and creates a vast new ecosystem of fresh stories, voices, and audiences. Imagine enjoying these new stories by attending a live show in a physical theater or virtually from your own physical space, enjoying an equally deep human connection. The intersection of foundational technologies has crossed the exponential growth point, making what was futuristic now real. With over 60 years of combined experience in live theater, film and technology, we unify our vision for the future and launch BroadVerse.


Stemming from “Broadway in the Metaverse” our BroadVerse model accelerates the development process from story ideation to opening night and beyond using the latest technologies, while empowering and encouraging fans, creatives and investors alike to engage from the onset. While creating high quality content Broadverse will continue to contribute to the foundational infrastructure of the “Metaverse” version of theater by designing the creative language and systems needed through processes, tools and integrations. We create art – and the blueprints and products for artists, investors, and audiences to share in these deeply human experiences.  

Our Team

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Pamela Winslow Kashani

Drawing from over thirty-five years of professional experience as a performer, producer, writer, composer, mentor and co-founder of Apples and Oranges, Pamela is poised to offer a fresh creative perspective to the BroadVerse. As an actor Pamela created such roles as Ensign McKnight on Star Trek: The Next Generation and the original Rapunzel in Into the Woods on Broadway. Also on Broadway Pamela played Cinderella in Into the Woods, Lucille in Meet Me in St. Louis and Babette (the feather duster) in Beauty and the Beast, and appeared in several films including Steal Big, Steal Little, Emma and No One Called Ahead. She made her VR acting debut as Hera in Finding Pandora X, winning Best Immersive Experience at both the Venice International Film Festival and SXSW. She is now bringing her own musical, Winter Lights, to VR AND stage, playing QED, a role she co-created as composer and lyricist. As a producer Pamela won a Drama Desk Award for the Broadway revival of Hair in 2009, in 2010 gained Drama Desk, an Outer Critic’s Circle and Tony Award for the Best Musical, Memphis and co-produced the four-time Tony winner An American in Paris. 


Tim Kashani

Tim believes technology and the arts must unite to move humanity forward. As we forge new frontiers through Extended Realities, Web 3, and AI driven commerce, Tim fosters creations that unify through empathy. He merged his passion for theater and technology to co-found THEatre ACCELERATOR, an innovative incubator for new musical development applying the methods, processes, and mindset of the startup world to the performing arts. The program explores data-driven decision-making, brand definition, growth hacking, Web 3.0 and most importantly, a call to rethink the entire developmental and distribution cycle of new stories using XR. As the founder of IT Mentors, Tim architects and designs technology training solutions, helping major corporations - such as Microsoft, Morgan Stanley, Credit Suisse, and UBS - strategize and adopt training and technology to cultivate a human centered culture. In 2019, IT Mentors launched a partnership with the Shubert Organization called Broadway Tech Accelerator, an environment for entrepreneurs in technology to accelerate early-stage startups in the live entertainment sector. On Broadway he produced the Tony Award-winning productions of HAIR, Memphis, and An American in Paris. Tim directed the filmed stage musicals Emma, and No One Called Ahead.

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Christopher Sepulveda

Intrigued since awkwardly fighting monsters in an oversized Virtuality unit at a suburban mall in the 90s, Christopher is thrilled to have the opportunity to apply his background in commercial theatre and film producing to what he believes is the next evolution of storytelling. Having recently produced AnO’s live VR family musical Winter Lights in collaboration with the Discovery Cube Orange County and Microsoft’s AltspaceVR team, he is currently leading development on The Calling, an immersive VR musical experience centered around the Memphis sanitation workers’ strike of 1968 on the day of Dr. Martin Luther King Jr.’s fateful march. Other work with Apples and Oranges includes The Broadway, West End and First National Tour of An American in Paris and filmed stage musicals, Emma and No One Called Ahead. 


Ido Gal
Associate Producer / Project Manager

Ever since his first rehearsal as a performer in a virtual reality setting, Ido very much believes in the power of new realities as an intriguing tool for storytelling and communication in the modern era. As a producer and project manager for Apples and Oranges Arts, Ido has helped manage and oversee several high-profile virtual events with major celebrities and figures, while also leading successful non-profit initiatives, such as the collegiate wellness program, Unpack U, and Apples and Oranges’ Arts flagship educational program, THEatre ACCELERATOR. As an actor, Ido has appeared on stage on both coasts, including appearances with the Kingsmen Shakespeare Company, Columbia University Stages and The Chain Theater. With technology altering society at a rapid pace, Ido remains eager to see how Broadway and the entertainment industry continue to evolve, and hopes BroadVerse ignites a revolutionary change in storytelling as we know it.

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Sasha Pensanti
Social Media Manager / Content Creator

Sasha is the quintessential theatre nerd—not to be confused with the gamer types who bring us into the Metaverse—you’ve probably never heard of her favorite musical, but that’s okay, she’s ready to tell you all about it! Raised on a strict diet of Judy Garland and Disney princesses she jumped into the professional musical theatre world on the marketing side right out of high school. She went on to work in theatrical PR, Casting, and continues to be on the Steering Committee of the Broadway Green Alliance—the eco-wing of Broadway Cares. All these years later, she comes to BroadVerse Studios after a 2 year stint as the Creative Director of Sloomoo Institute in Manhattan. While she did play a lot of Super Mario World growing up, and enjoys a rousing battle of Tetris, this is definitely her first foray into working in Web3. She’s excited to be working on social media and content creation for BroadVerse Studios and can’t wait to put on a show!

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